Very heartened to see the ABC covering Australia’s pivot to large cars in top slot on their website yesterday:

Australia’s love of big cars is undoing the benefits of the shift to EVs - ABC News abc.net.au/news/2023-07-15/big

Article talks about banning advertising as we did with cigarettes👍. But let’s also copy the plain packaging idea: You can only buy them in 1 boring colour. Those truly buying for utility shouldn’t care.

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@milesmcbain yes but only if it's a high-vis colour like red. It's absurd to me that so many cars are in variations of charcoal, grey, black, silver and other colours that seem designed to blend in with roads (and heat up more).

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@jroper given the known tendency of these things to do Serious Kilometres Off Road I’d have thought something that takes the dust well could easily be justified on the basis of utility. So some shade of brown. Maybe a Latte to maintain visibility at night? ☕️

@milesmcbain but if they were genuinely work vehicles it shouldn't really matter how it takes the dust!

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